With central message “National Alliance for Growth”, the 630sq.m. pavilion expresses through architectural language and futuristic design the organization’s vision, synergies, and dynamic presence. At its heart lies a central space for presentations, activities, and talks, acting as the core around which the sections of the 10 subsidiaries are developed radially.
The pavilion’s aesthetics – clean lines, bold geometries, striking blue and orange contrasts – visualize the transition to the future, while innovative activities, surprises, and giveaways turn every corner into an experience.